Executive Team

The heart and soul of Aveni is made up from a passionate team of computer scientists, engineers, designers and creatives.  We love learning about new technologies, sharing our knowledge and solving tough problems.  We pride ourselves on our individuality and bring our varied perspectives together to bring transformational change to the financial services industry.

Joseph Twigg, CEO of Aveni

Joseph Twigg


Joseph spent 15 years working in the investment industry in Edinburgh and London, laterally as the Head of Strategy and Business Management for Aberdeen Standard Investments.

Dr. Lexi Birch, Head of Aveni Labs

Dr. Lexi Birch

Head of Aveni Labs

Co-founder and our head of Aveni Labs is a Senior Research Fellow at the University of Edinburgh and an internationally-recognised expert in Natural Language Processing.


Dr. Barry Haddow

Head NLP

Barry has been a researcher in the University of Edinburgh's School of Informatics since 2005. His research has been about making computers do useful things with text, such as pulling important information out of it, or translating the text into other languages.

Jamie Hunter, COO of Aveni

Jamie Hunter


Jamie is a Chartered Accountant who spent 13 years in the investment industry, latterly as Head of Business Partnering and Planning for Aberdeen Standard Investments. Jamie is a fellow of the Association of Chartered Certified Accountants and holds a Bachelor of Accountancy and Finance from the University of Glasgow.


Moray Martin

Board Member

Following a long career in reinsurance, the last 17 of which were based in SE Asia as CEO of Allianz Global Risks, Asia Pacific and the Middle East and latterly as a Lloyds Underwriter. Moray founded a marine engineering company in Finland in 2012.


Eddy Reynolds

Board Member

Eddy has worked for thirty years in the UK long-term savings market across retail, wholesale and institutional channels, and across fund management, product development, sales and marketing functions.

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